The integration of Tweakwise with Hyvä has been a game-changer. Our search conversion rate increased by nearly 40%, exceeding our expectations. The use of site search has also seen a significant uptick, indicating that customers are finding what they need more efficiently. When breaking down the conversion rates, it’s evident that the conversion on search is higher than the overall conversion, which is logical as users are actively seeking specific products. Our ability to capture customer search needs through inspirational content, a broad assortment, and good alternatives has been a key factor in this success.
Managing Tweakwise is efficient, requiring only around half a day each week. The integration process was smooth due to the direct collaboration between Elgentos and Tweakwise, leading to the development of the Hyvä extension for Magento. Despite being a new extension, the integration was seamless.
Daily use of Tweakwise has been a pleasant experience. Once familiar with its structure, making adjustments and fine-tuning the system becomes straightforward and intuitive. In short, the Hyvä and Tweakwise combination has greatly improved our e-commerce platform, resulting in better performance, increased conversion rates, and an enhanced overall user experience.
Our front-end team chose to adopt Hyvä for several compelling reasons. Firstly, Hyvä offers exceptional speed right out of the box, significantly outperforming the standard Luma template. Secondly, the developer experience with Hyvä is outstanding, thanks to its clear and neat codebase and logical folder structure, making it a pleasure to work with. Lastly, Hyvä uses much less complex JavaScript, which simplifies development and maintenance.
The integration of Tweakwise with Hyvä was remarkably smooth and straightforward. Once the Tweakwise extension was made compatible with Hyvä, the installation and usage were seamless. Although we initially missed a few basic functionalities, such as a ‘clear all’ button, we were able to develop these features ourselves without much hassle.
After completing multiple projects with Hyvä, we have had a highly positive experience. One outstanding feature is the speed at which you can set up the foundational elements of a project. Additionally, further development and adding new features are rapid, and it’s straightforward to maintain the website’s speed.
