EVENT
Let's race conversions

The E-Commerce Ride 2026

On Friday, September 4, 2026, Tweakwise, Emico, Billink en Sendcloud will organize the third edition of The E-Commerce Ride. A sporty afternoon where e-commerce, networking and cycling come together during a scenic ride through the Utrechtse Heuvelrug.
This year, Puck Moonen will join the ride. You can choose your own route: road cycling on a racing bike or MTB. We will start together from House of Bird in Rhenen, with plenty of room to connect with other e-commerce professionals in a relaxed and sporty setting.
Along the way, there will be a joint stop where both routes meet. The ride will end back at the starting location, where we can enjoy a bite and a drink while continuing the conversation.

What can you expect?

An active and informal day with a great mix of sport, networking and e-commerce inspiration.
The starting location is House of Bird in Rhenen. From there, you will join the route that suits you best: a road ride on a racing bike or an MTB route through the area. Along the way, there will be room to get to know each other, exchange ideas and talk about e-commerce, growth and digital optimization in a relaxed setting.
  • Choose between a road ride on a racing bike or an MTB route
  • Start from House of Bird in Rhenen
  • Meet other e-commerce professionals, customers and partners
  • Informal conversations with Tweakwise, Emico, Sendcloud, H1 Development and Billink
  • Room to exchange knowledge, experiences and ideas
  • A sporty setting outside the standard meeting room

Who is the event for?

The E-Commerce Ride is intended for professionals in e-commerce, digital, marketing, sales and online platforms. We especially invite prospects, customers and relations who would like to get to know Tweakwise, Emico, Billink, Sendcloud and other players in the market in an accessible way.
You do not need to be a professional cyclist to take part. Whether you prefer a racing bike or choose the MTB route, the event is all about sporty networking, good conversations and a relaxed afternoon with other e-commerce professionals.

Event details

Frequently asked questions

No, you do not need to be a professional cyclist. A basic level of fitness is useful. You can choose between a road ride on a racing bike or an MTB route. The event is sporty, but above all focused on an enjoyable and accessible afternoon with other e-commerce professionals.
Yes. During registration, you can indicate which route you prefer: a road ride on a racing bike or an MTB route. This way, you can choose the ride that suits you best.
Yes, it is preferred if you can bring your own racing bike or MTB. Do you not have a bike, but would still like to join? We can arrange a bike for you.
The event is intended for prospects, customers and relations of Tweakwise and Emico within the e-commerce market.
The E-Commerce Ride is an initiative by Tweakwise, Emico, Billink en Sendcloud. Ridemeisters supports the practical organization of the event.
Participation is by invitation. Would you like to bring someone who would be a good fit for the event? Please mention this in your registration.
Yes. We will start the event with a power lunch. Endurance sports nutrition will also be available from XXL Nutrition. During the joint stop, there will be time for coffee and a sweet treat. We will end the day together with a burger menu or BBQ, including time to continue the conversation and network.
After your registration, you will receive more information about the program, the routes and the practical details.

Take your webshop
to the highest possible level
with Tweakwise!

A good webshop helps visitors find their perfect product. So make sure your product discovery stands out from the competition! With powerful features, you create a user-friendly experience for your visitors and employees.
+15%
Average conversion increase
+25%
More add-to-carts
60%
Increased efficiency

Curious how Tweakwise works for your platform?

We’ll show you how e-commerce teams steer relevance with Tweakwise, tailored to your situation.